You Can't Control Results, But You Can Control Your Process

Ever feel like you're doing everything right but the results just aren't coming? That's because we're often looking in the wrong place. The real secret to success isn't in chasing outcomes—it's in perfecting your process.

Through a revealing story about a $600,000 listing that faced multiple delays, I share why patient persistence matters more than quick wins. When my seller postponed our meeting until after the holidays, then began renovations only to get sick with the flu, I couldn't control any part of the outcome. What I could control was my follow-up process, my professional guidance, and my compassionate response to his timeline.

This illustrates a fundamental truth in business and life: circumstances beyond our control constantly affect our clients' decisions. Someone's parent might require hospitalization, emotional readiness might shift, or unexpected obstacles might arise. The professionals who thrive aren't those who force outcomes but those who perfect their processes—making the calls, providing value, and building relationships regardless of immediate results.

Your brand isn't built overnight. It develops through decades of consistent, authentic engagement with your community. By reaching more people through diverse channels—calls, texts, emails, videos, and community involvement—you create the foundation for lasting success. Each interaction contributes to your professional reputation, whether it results in immediate business or not.

What process are you committed to perfecting this year? Share this video if you found it valuable and drop a comment with your thoughts. Together, let's focus on what we can control and build something meaningful that stands the test of time.

Connect with Maria Quattrone:
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Website: MQrealesate.com
Office number: 215- 607-3535

Chapters

• 0:00 The Process is the Solution
• 0:32 Real Estate Seller Story
• 2:00 Focusing on What We Control
• 3:00 Building Your Brand Over Time
• 4:00 Final Thoughts and Call to Action

Transcript

Speaker 1: 0:00

The solution is in the process. Good morning everybody. It's gonna be a great day, wednesday, beginning of the year, lots to do, but yet one of the things that I see happen is that we focus on the outcome. The solution is it's in the process, it's in what you do. So we call 10 people, 20 people, 30 people. It's in the process, it's in what you do. So we call 10 people, 20 people, 30 people. We can't control whether they're ready to sell or not.

Speaker 1: 0:32

Give you an example I met with a seller in December. I actually met with him on the phone and I went to the house. He wasn't able to meet me. It was vacant. I went myself. I called him back, I did the consult, I went over everything, what needed to happen to get the property sold. He's like great. I said I'm going to tell you some other things about the property and he already knew basically what I was telling him. But he said it was good to really hear that from me and because I told him basically that the kitchen, half of it, needs to be ripped out. They built a house with two different styles one style for, like, the living room, the upstairs, and a completely different style for the kitchen. So it really nice house, but if they were two separate houses it would be great. So that's two different buyers. So you've alienated both people. Anyway, I scheduled a time to meet with him the following day and I get a message back that morning that says he can't deal with this right now. He doesn't want to deal with it till after the holidays and he was ready to list, but now he's not because whatever's going on with him not ready. $600,000 property. Okay. So I said happy holidays. Well, merry Christmas, I said to him and I will contact you right after the new year.

Speaker 1: 2:09

So yesterday I was back to work. I called him and he said oh, I ripped out half the kitchen, I ordered some new stuff. He goes, but now I have the flu. I was like I'm so glad you called, but I have the flu. So now, hopefully I'm going to meet him next Wednesday. I can't control any part of the outcome. The only thing I can control the solution is in the process. It's in doing the work, because we don't know when somebody is going to be actually ready or not. We just don't. There's things that come up in life. Somebody gets sick, somebody mentally can't deal with it. Somebody's kid is sick, somebody's mother is sick, they have to take them to the hospital. Now, the mother's in the hospital for a month.

Speaker 1: 2:57

So, in order to impact more people, you have to be able to reach more people, and you have to be able to reach more people. And you have to be able to reach more people. You need to be able to do that through one, your brand. And two they're reaching more people by giving an impact to more people calling, texting, emailing, videos, doing goodwill for the community. All of the above brand isn't built in a night. It's built over decades and decades of work, but it's doing the same things every single day, with love, with compassion, with empathy, with guidance, with patience and truly, truly to excel in this business. So the solution again is in the process and each of us has the ability to be the solution. So focus on the process, process, process, process. Do the work, make the calls, talk to many people, as you need to make sure that your message meets the market, and that's another topic for another day. My friends, if you like the video, share it, drop a comment. I appreciate you. Let's have a fantastic day.